Cool Resource to Stay at the Top of Your Game

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Did you know that the YPN (Young Professional Network) has a blog that has some great tips and resources for business? The information helps newer agents build a focus on techniques to strengthen their skills and helps veteran agents keep current.  Here is a link you should bookmark to the YPN blog (ahem, excuse me, the “Lounge”, but below is a sample of the posts in the last few weeks to get a sense of the topics they cover,

Top Apps Every Young Real Estate Pro Should Know

By: Emma Miller In today’s real estate market, the right technology stack can level the playing field for new agents competing against veterans with decades of experience. But with thousands of apps promising to revolutionize your business, where do you start? We asked several Young Professionals Network (YPN) Georgia chapter members to share the apps they actually use (not just … Read More

What “Stranger Things” Can Teach You About Your Marketing Strategy

By: Lee Davenport, Ph.D If you’re a solopreneur, then you are your business’s Chief Marketing Officer (CMO), among many things. And, unlike most careers, there are active marketing campaigns that spoof and diminish the work of real estate professionals, such as this video by a popular content creator, in which she severely mischaracterizes the job. Ugh! In other words, your … Read More

Four Books to Start Your New Year Off Right

By: Marcelo Steinmander January has a way of amplifying intention. Across the world, the start of a new year signals a collective pause: a moment to reflect, reset and aim a little higher than the year before. This is the time of year that people take inventory of their lives and recommit to habits and figure out where they want … Read More

5 Financial Metrics All Real Estate Pros Should Track

By: Alex Craig Lead generation might be the lifeblood of your business, but money is the oxygen. Without it—and a keen understanding of how your money is working—your business can’t breathe. Cash flow allows us to pay off debt, earn a living and build a scalable real estate business. When managed properly, that same cash makes vacations a reality, gives … Read More

Resolutions for 2026 (In No Particular Order)

By: Marcelo Steinmander The year is about to turn, as it always does, toward new beginnings. Since stepping into this industry in 2012, I’ve come to discover that real estate is never simple, never stagnant and rarely predictable. But that uncertainty can be infused with promise is we let it. We can turn it into a sense that great work …  Read More

A Smarter Digital Strategy Starts With the Right Domain

By: Elizabeth Koneru When Rusty Melle decided to invest in his digital presence, he had more in mind than a nice-looking website—he was looking to build the foundation for a stronger, more recognizable brand. Based in Brevard County, Florida, Melle built his business on trust, expertise and a deep understanding of the local markets he serves. But Melle knew that … Read More