Realtor.com Launches Listing Toolkit

On September 13, Realtor.com launched Listing Toolkit nationwide. Listing Toolkit is a new subscription-based listing intelligence product.

The Listing Toolkit is part of Realtor.com’s strategy to create ways to connect more home sellers with the Realtors® who can help them, and to help Realtors® win more listings and close more deals. The toolkit gives listing agents a robust set of tools to help them win more listings and the predictive insights they need to help sell their clients’ homes in today’s challenging market.

The Listing Toolkit will provide listing agents with:

• Matching buyers by connecting listing agents to buyers’ agents through the ReadyConnect Concierge℠ network
• The opportunity to promote their client’s listing on Realtor.com to appear in slots 5-8 on the search results page when the listing matches the user’s search criteria (additional costs apply)
• Access to listing presentations from Cloud CMA by Lone Wolf layered with Realtor.com insights (in available markets; if this is available in your market, you should have received an email on September 5 from Lone Wolf)
• Featured placement on UpNest (Listing Toolkit customers can choose to join the UpNest referral platform to receive this benefit)

Realtor.com will continue to offer free listing intelligence solutions to all listing agents. This solution, which was launched in January, gives subscribers free access to insights into the behaviors of potential buyers to help agents understand how their clients’ listings are performing on Realtor.com. These insights can help refine your marketing strategy to better target likely buyers for your clients’ homes.

If you have any questions about the experience, you can email listingsolutionssupport@realtor.com or call 888-844-3744.

Visit succeed.realtor.com/listingtoolkit for more information, and watch this video to see an example of the experience.