Placemaking is a way to make your community a better place to live and work by transforming  public spaces into vibrant community places.  As a place becomes more desirable and welcoming, properties around that place increase in value.

Turning a parking lot into a farmer’s market. Attracting people to a little-used park to gather, play or listen to music. Brightening up an otherwise drab courtyard or vacant lot.  Envisioning how a block can be revitalized.  This is Placemaking.

Placemaking can be undertaken by anyone in a community but what is often needed is someone to take the lead or initiative.   Who better to do this than a REALTOR® Association or REALTOR®, as REALTORS® are already engaged in their communities and know the neighborhoods and the properties, and are likely to know where to focus efforts to improve a place.

NAR’s Placemaking Initiative provides technical and financial assistance to help REALTOR® associations, and their members, initiate placemaking activities in their community. The centerpiece is a guide on placemaking but also includes a series of webinars and presentations, and other resources.