One quick step to making a professional phone call is to identify yourself. It may sound obvious but identify yourself immediately so the other person has a frame of reference and can put you into context with the situation. Just a quick, “Hi Joe, this is So and So from Yadda Yadda Realty.” Even though we’re a small community, not everyone knows you just by name – especially just first name. Identifying yourself will leave the recipient with no doubt that you have called in a professional capacity. We’ve had numerous reports from frustrated listing brokers who weren’t aware they were speaking with, making appointments with and in some cases showing properties to other REALTORS. Just a simple reminder that professionalism matters!